Here’s a commercial that I’m told has brought millions in India to tears. I don’t know whether that is such a tough task where the population is 1.252 billion (2013) although it did attract 36 million on line viewers in the first two weeks. It’s a long advert so I guess it was strictly for on line viewing and probably went viral. As with any marketing effort, if it made people love Samsung’s service and buy their products, it will have been worthwhile. So watch this Samsung Ad.

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