Mining the publicity lode

by | Apr 11, 2018 | Marketing that works

There was a lot of action happening at the Masters Golf in the States at the weekend about Bud Light’s “Dilly Dilly” campaign, resulting in heaps of publicity for the brew. Have a look here at what Target Marketing’s Melissa Ward had to say about it.

Then go have a look at the google mentions and adverts themselves.

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